Build on your revenue management foundations with advanced commercial skills and techniques. CertRM™ Level 2 develops a more strategic approach to pricing, optimisation, forecasting and total revenue management.
Revenue and commercial professionals who already understand the fundamentals of revenue management and are ready to develop more advanced strategic and analytical skills.
What you'll gain
Advanced knowledge across revenue optimisation, pricing, forecasting and total revenue management, with the skills to apply a more strategic approach to commercial performance and decision making.
Modules 8-14 focus on integrating cost into revenue management, pricing economics and principles, pricing strategies, forecasting and total revenue management.
The course covers:
How to put a revenue strategy into action
Cost in pricing and how it impacts revenue management
The foundations of revenue optimisation
Dynamic pricing and capacity management
Price positioning and psychological pricing strategies
Forecasting and tools to develop a manual forecast or validate an automated forecast
An introduction to revenue management across other profit centres, including the restaurant and meeting space.
What you will get:
Access to Modules 8-14 of the Proficiency in Revenue Management course with all content required to take the Certificate in Revenue Management Level 2 (CertRM™ Level 2)
Access to the exams for the Certificate in Revenue Management Level 2 (CertRM™ Level 2)
